Nissan’s “Showdown in the Show-Me State” Sponsors 2007 WSORR Season Finale
Nissan announced that it will sponsor the Lucas Oil World Series of Off-Road Racing (WSORR) Weekend Finale on September 22-23 at the Lucas Oil Speedway in Wheatland, MO. Hence the name Nissan “Showdown in the Show-Me State”. The final two rounds of the WSORR off-road racing is the first national off-road racing event in Missouri and at the new Lucas Oil Speedway. The finale will see nine contenders battle it out to be crowned as the champions.
“We have been very pleased about our association with WSORR and their plans to expand professional off-road racing to new venues such as Lucas Oil Speedway in Missouri,” said Ron Stukenberg, senior manager, motorsports marketing & operations for Nissan in an interview. “Since the opening event in Owatonna, Minnesota, there has definitely been excitement and momentum in the WSORR and we expect that to continue when we go to Wheatland, Missouri, for the ‘Nissan Showdown in the Show-Me State’,” he said.
Nissan joins other big name event sponsors on WSORR’s remaining Tour 2007 including the Boss Snowplows U.P. Off-Road 100 Races at Bark River International Raceway in Michigan August 10-12, and the BorgWarner World Championship Off-Road Races at Crandon Raceway in Wisconsin over Labor Day Weekend, August 31-September 2.
“Lucas Oil Speedway is one of the premier dirt track facilities in the country”, said Jamie Devney, Motorsports Business Manager of Lucas Oil Products in an interview. “The new off-road track will be no exception. We are working closely with WSORR’s Cliff and Jake Flannery, the nation’s premier off road track designers, to create our new course,” he commented. “Lucas Oil’s commitment will ensure this inaugural Nissan event will be a huge success”. Devney also added that the track will feature a traditional land rush start and have a “real hard edge to it” for explosive racing action.